Every home has a story. Recognising that story and then retelling it accurately — and artfully — is a skill expected from top real estate brokerage firms.
Dart Real Estate’s brokerage arm, Provenance Properties Cayman Islands, specialises in telling the story of the luxury properties it represents. Because of its relationship with Dart Real Estate, Provenance Properties can utilise the talents of an expansive sales, marketing and communications team that includes the former’s Senior Manager Creative & Content Darryl Greer and his team, News and Public Relations Director Tammi Sulliman, VP Marketing Sue Nickason, Marketing Manager Nadege Parent and Marketing Communications Coordinator Corriel Orrett.
Provenance Properties also combines with another organisation renowned for quality, luxury and service as the exclusive affiliate of Christie’s International Real Estate in the Cayman Islands. As the world’s foremost auction house, the Christie’s brand embodies the same characteristics of the real estate represented by Provenance Properties — one of a kind and intended to be owned by those who appreciate the finer things in life.
Christie’s International Real Estate is an invitation-only affiliate network composed of the world’s most proven and qualified real estate professionals in the luxury residential sector. There are more than 1,200 global Christie’s offices in 46 countries.
The Provenance Properties team of luxury lifestyle sales specialists offer a diverse scope of expertise and experience. The team represents real estate, beaches, experiences and culture that make the Cayman Islands one of the best places in the world to own real estate. The team includes sales specialists Ruth Gustaffson, Michelle Bastin and Fleur Coleman. Behind-the-scenes work is performed by Office Manger Ainjalia Muriu, with Dinah Ebanks and Sheline Chandi providing sales support.
Ruth is a real estate veteran who spent eight years as a sales executive in the Cayman Islands before joining the Provenance Properties team. “We really understand the luxury buyer,” said Ruth. “For instance, we know that authentic experiences are often more important now than designer appliances to our buyers. We spend a lot of time selling the destination and the lifestyle when we show properties.”
Michelle Bastin and Fleur Coleman represent The Residences at Seafire, the first luxury property development on Seven Mile Beach by Dart Real Estate. Born and raised in the Cayman Islands, Fleur has a long history in sales and hospitality and provides a deep understanding of the Grand Cayman real estate market and a strong client base.
Michelle worked in Vancouver for six years, a market known for commanding high prices, intense bidding wars and hyper competition. “It’s great to now be working in a destination that offers the same type of luxury properties I am accustomed to selling, but in an environment that allows me the opportunity to build relationships with our buyers and provide a bespoke experience during the
“I’ve worked in real estate across the globe, including Canada, Europe and Dubai,” said Dart Real Estate Marketing Manager Nadege Parent. “It’s rare to have a brokerage offer a full range of marketing services like we do to clients. When we take on a new listing, we don’t just place ads; we create an entire campaign.”
The campaigns include aspects such as strategic keyword-specific social media campaigns, professional staging, photography and virtual tours, public relations that include tours with visiting journals, and a comprehensive monitoring and evaluation system that allows clients to know how the marketing of their listing is performing.
To view listings or contact a sales specialist, visit provenanceproperties.com.